![]() Different online advertising strategies can be used and should be used depending on what kind of goals you have for advertising. Google ads can be used in a variety of different ways to make your business successful advertising its unique products and services. Google Advertising has evolved into Alphabet Inc’s main source of revenue, contributing US$134.8 billion in 2019 to Alphabet Inc’s total revenues. The best Google Ads compete with organic search engine results by displaying in key areas of the page such as top of page, bottom of page, and within map primarily. Google Ads was initially released in October of 2000 and was originally called Google AdWords. ![]() Landing Page and Conversion Rate Optimization.
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